Leap Growth Collective
graph-xxl.png

Digital EXPERTS 100% focused on disrupting traditional meat, dairy & eggs 

Growth Marketers for Plant Based & Clean Meat

mike-dorner-173503-unsplash.jpg

A simple model

Wicked marketing talent, on demand.

Our vision: every startup working on plant based & clean meat has access to the best consumer growth marketers, period.

We honed our craft driving massive growth for consumer startups like Yelp, Lyft and Instacart.

Now we skip the office and work on a project basis—offering CMO-level growth strategy and execution in a flexible architecture.

 

Startup, accelerator, investor? We can help you grow.

mike-dorner-173502-unsplash.jpg

What Drives Us

Why Clean Meat?

We want startups in this space to succeed.

The great challenges of our time—climate change, human health, biodiversity loss, worker abuse, farmed animal suffering, freshwater pollution, etc—share a common driver: industrial animal agriculture. Plant based and clean meat are game-changing solutions that can scale to match the problem.

So we’ve planted our flag here. How can we help?

 
 
The way we currently produce meat, eggs, and dairy is at the heart of the most pressing global issues of our time. If you are looking to help save the world, you should get into the plant-based & clean meat fields as soon as possible.
— Bruce Friedrich, The Good Food Institute

Our Practice Areas


GROWTH STRATEGY

Achieving 10x growth can seem like luck—but in reality, it’s achieved by building (and executing) a detailed growth roadmap. We dive into your unique product, stage and goals, evaluate your existing data, identify blockers and low-hanging fruit, and create a specific plan for operationalizing growth. Then, we get to work. Because a strategy is only useful if it delivers results, right?


BRAND ID & PRODUCT LAUNCH

The foundation of all great brands is an authentic relationship with your customers. Identifying your people, honing your story and expressing it across an array of mediums is essential to differentiating in a crowded landscape. We can design your brand from the ground up, or operationalize your assets to drive ongoing growth (& customer love) beyond launch day.


Customer Acquisition

Repeatable, scalable, cost-effective channels that deliver online growth are our bread and (non-dairy) butter. We are wizards at paid search, paid social, influencers, chatbots, and a whole host of strategies to drive reliable traffic that converts. We start with your existing site and data, solving leaks and testing incentives before unleashing a stream of new customers. Watching numbers go up is our happy place.

1.jpg

Optimization & SCALE

Growth is a process, and building a reliable growth engine requires experimentation, fine-tuning, and constant optimization. As a collective, we have decades of experience repeating the process of growing products from 0 customers to 1M+, so our instincts are honed for each stage of growth. When acquisition is humming and conversion is dialed, we’ll hit the accelerator.

 
 
charles-deluvio-733126-unsplash.jpg

 

A union of Experts

Don’t call us an ‘agency’

 

Our collective specializes in nimble, results-focused, remote collaboration. We tap our deep networks to find the perfect experts for your unique needs.

We work lean and fast, serving pre-re-launch startups and established players alike. Many of us are based in San Francisco, yet our members span the globe.

 
 

Working to advance plant based or clean meat?

charles-deluvio-732149-unsplash.jpg